If you are interested in attending the
Masterclass, just send me an email by clicking here. I
will add you to the mailing list, and notify you whenever
there is another Masterclass planned. (I won't give your email address to
anyone, and you can unsubscribe at any time.)
Each time I organise a Masterclass, I notify
everyone on the list, stating where the next one will be, and when the
places will go on sale. The places are sold via my online store.
They tend to sell out very quickly (within hours). It is strictly 'first
come, first served'.
Cost and Value
The Cold Reading Masterclass is not cheap, but it is
excellent value for money. The Masterclass runs for two
consecutive days and the fee for each place is £300. I
could say the price is "just £295", or "£299.99" to make it sound more
reasonable. However, I think that particular pricing ruse is rather
tedious, and we've all had enough of it by now. (Any Masterclass
organised by a third party will cost a little more.)
There are only 16 places available at each
Masterclass. I could sell more places each time, and make more money,
but I don't.
The fee covers the two days of the Masterclass and light
refreshments. You will pay for your own travel, accommodation and main
meals. Fees are always payable up front, and there are no refunds
except in the event of cancellation.
Is the Masterclass good value? Watch the video again:
Why only 16 places per Masterclass?
I
deliberately limit the size of each Masterclass. This gives
you more time to try your hand at the
practical exercises. It gives you more time to 'cold read' under expert supervision, in a
safe environment with encouragement and support. It also gives more time
for you to ask your own questions and to have
your points dealt with.
Who is it for? Who is is NOT for?
This Masterclass is for you if you:
- have already read my book on Cold Reading, and...
- want to improve your understanding of the underlying
psychology behind successful cold reading, as it applies to
any context, and...
- want to develop your practical cold reading skills,
in a completely safe and supportive environment, under expert
supervision, and...
- want to be able to deploy these skills at any time, any place,
anywhere, and...
- want to learn new material directly from me that is
not in the book, because it's the kind of material I can only
describe and teach in a 'live' environment
My many friends in the
magic world are very welcome to attend the Masterclass, but please note
the Masterclass does not contain any
'mentalism' methods or routines. Will it help you be a better
performer? Yes it will, very much so. But you won't learn any new tricks.
I know that the people who have read my Cold Reading book include sales
executives, managers, teachers, therapists, doctors, police officers,
researchers, comedians and other entertainers, journalists, scientists, butchers, bakers and
candle-stick makers. If you find cold reading useful, you will find this
Masterclass useful.
If you are an entertainer, and you use cold reading in an ethical and responsible manner that neither
cons the audience nor rips them off, you are welcome.
If you believe you have genuine psychic gifts, this is
not the Masterclass
for you. Don't come, because I can promise you won't enjoy it.
If you want to use cold reading to con
people, to pose as a genuine psychic and rip people
off, this is definitely not for you and you won't enjoy it in the
slightest.
What happens at the Masterclass?
The Masterclass lasts two days, and consists of lecture sessions, practical sessions (in
which you 'try your hand' at cold reading, under my expert supervision),
group work and short written exercises.
I intentionally do not say much about
the contents of the Masterclass here
on the website. If you want to know why people rave so much about the content, then sign up!
What follows is a general outline only, and I reserve the right to amend
and alter the content of each Masterclass.
DAY ONE
- Introduction and the One Thing That Really Matters Above All.
- Session One. Definitions, the expanded
CR model and how we arrive at it. The eight elements of any model.
- Session Two. The first CR exercise
(TOSYK), being the single best method I know for developing and
improving CR technique. Demonstration, explanation and the first practical session. Group work: inventing new TOSYK offers.
- Session Three. CR enhancers: the seven best
ways to improve the success of any CR process, in any context. Plus, Three Can't Fail principles. Practical sessions.
-
Session Four. The second CR exercise (TOAP).
Group work: devising offers and outs for this exercise. More practical
sessions.
DAY TWO
- Session Five. Recap of 'the story so far'.
Persuasion factors: the seven most important factors in persuasive CR.
Practical sessions using these factors.
-
Session Six. Answering questions, and the IP
exercise. Understanding roles. Practical sessions. Plus, the third
practical exercise (LTB). Solo written work: building a complete model
for the LTB exercise.
-
Session Seven. Positive Emotional Shift, the
Keys to Good Rapport and Your Secret Weapon. More practical sessions
featuring your choice of TOSYK, TOAP, LTB and IP exercises.
-
Session Eight. Concluding practical sessions,
and final notes.
Tone and Mood
This is not a series of lecture that you sit back
and watch passively. There will be plenty of opportunity for
you to actually put the techniques into
practice. Although practical participation
will never be compulsory, it is strongly encouraged.
This Masterclass will involve work and effort! I want you to leave
at the end knowing things you didn't know before,
and confident that you can do things you couldn't
do before. That having been said, everyone tells me it's actually fun.
Even though the Masterclass will involve work, we are going to keep the
tone relaxed, informal, friendly and positive. Everyone in
the room will be supporting and encouraging everyone else. It's not a
competition, we're all there to help one another.
